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The Only Training Program You Need to Start and Grow a Profitable Home Staging Business

Debra Gould, The Staging Diva
The Staging Diva,
Debra Gould

Created by a successful, internationally respected expert home stager

The Staging Diva® Program is the only expert home staging training resource that puts the focus on teaching you how to use the decorating instinct and talent you already have to start a profitable home staging business, rather than putting all the focus on how to arrange furniture, learning a color wheel or worse, selling you cleaning supplies.

As an expert home stager with many years' experience running a very profitable home staging company, Debra Gould knows what it takes to operate a successful real estate staging business. She shares her insider secrets for doing this in the Staging Diva Home Staging Business Training Program, which has over 900 Graduates worldwide.

The Staging Diva Home Staging Business Training Program delivers all the information you need to really make money as a home stager.

The material is based on the real life experiences of home staging expert Debra Gould, who has an MBA in marketing, over 20 years' experience running a home based business, and who has also built her own successful home staging company from the ground up. There is no one else in the world besides The Staging Diva with that skill set and experience offering a home staging training program.

As a Staging Diva Graduate you will be fully armed to turn your love for decorating into a viable, profitable home staging business.

If you want to dabble in a creative hobby without making real money, this program isn't for you.

After Staging Diva

If you're serious about being your own boss and running a successful home-based business, read on. The Staging Diva Program is for students with a desire to become financially independent by doing what they love each and every day.

The Staging Diva Program explains how to do a home staging consultation - but you won't learn things like where to put a sofa. (Really, how many options do you have when arranging a family room or bedroom?!)

What you need to learn (and what the Staging Diva Program teaches) are the critical steps involved in starting and growing a home staging business and understanding what it really takes to be a successful entrepreneur.

Several Staging Diva Graduates have enrolled in our training after taking a more hands-on home staging program so they can learn the business-side of home staging that they missed in the other programs.

  Staging Diva Home Staging Training Program Testimonial   spacer   Staging Diva Home Staging Training Program Testimonial  
Kelley D'Lima
Kelley D'Lima,
Redefining Spaces (AZ)

"Thanks to you, I landed my first project within weeks of completing the Staging Diva Program. I also quit my job when I realized I could make more in 5 hours of staging than I used to make in a whole week working full time. Debra, you have been a true inspiration!"

Isabelle Gelderblom
Isabelle Gelderblom
iDesign Home Staging (Somerset, England)

"I LOVE your Staging Diva courses. You are so to the point with both your presentation and the quality of the content. I appreciate all the examples you include and your perspective on issues and replies to questions asked during the course recordings. Debra you have inspired me so much with your creative talent, knowledge, enthusiasm and energy! Thanks for everything."


The Staging Diva Training Program is delivered in an engaging audio format.

This 100% home study program includes everything you see in this photo:

Staging Diva Training Program Package

10 Audio CDs
Each course has two audio CDs for a total to 10, packaged in their own convenient carrying case.

Training Program Binder containing:

  • Five sets of detailed course study notes
  • Comprehensive training program workbook
  • Staging Diva Home Staging Business Quick-Start Checklist
  • Staging Diva Home Staging Consultation Checklist with Room-by-Room Client Planning Forms
  • Limited time free bonus! And for a limited time, we'll throw in an extra bonus audio CD of a Question and Answer Session Debra Gould hosted with Staging Diva Graduates.

The recordings are extremely detailed and include real world examples from Debra Gould’s own staging business and her path from start up to stunning success - some funny, some heart warming, all relevant to starting or operating your home staging business.

You will receive the business knowledge you need, structured specifically for a home staging business. Since Staging Diva students are obviously creative by nature, the course materials are designed to suit creative personalities.

    Staging Diva Home Staging Training Program Testimonial    
Jodi Opsahl
Jodi Opsahl,
Jodiom (AB)

"Thank you for your generous and very professional presentation. It was highly informative and totally exceeded my expectations. I feel I have the talent, and now tools, to create a successful home staging and decorating business. Thank you Debra for your clarity, on-going support and sense of humor. You rock!"


Unique benefits for Staging Diva Graduates

The benefits of participating in the Staging Diva Home Staging Business Training Program don't end with the course. Once you're a member of the Staging Diva's inner circle you'll have tons of support available to you over many years of operating your house staging business.

Project Referrals

Because of Debra Gould's high profile in the media, we get calls and emails every day from homeowners and Realtors® all over the world looking for a home stager in their area. These business leads are referred to Staging Diva Graduates through the Home Staging Project Referral Program.

We advertise your staging business for you

After Staging Diva
This home staged by Debra Gould sold within days with multiple offers after it had sat on the market for 4 months previously with no offers. This saved the homeowner the $50,000 price reduction his agent was recommending.

When you graduate from the program you can join the exclusive Staging Diva Directory of Home Stagers.

This is an opportunity only for Staging Diva Graduates and puts members in a site that’s linked from major sites like CNN Money.

You'll gain instant credibility as a home stager as a member of the Staging Diva Directory of Home Stagers, and benefit from our many internet promotions and articles in the media which refer readers back to the Directory to find a stager in their area.

Having your own web page in the Staging Diva Directory means potential clients will find you exactly when they want to! And you will save thousands of dollars and countless hours building and promoting your own web site.

Ongoing support to get your questions answered personally by Debra Gould, The Staging Diva

    Staging Diva Home Staging Training Program Testimonial    
Dane Caldwell
Dane Caldwell,
2 Hounds Design (ON)

"The fact that the program is start-up business and marketing related to home staging makes it so perfect. With all of Debra's examples of her personal wrong directions and successes, I feel I'm so much farther ahead than if I'd taken one of those 'other' courses. Run, don't walk to enroll now! I'm still amazed at how much information was in this course, and I have the recordings to listen to again and again. I have never been so driven, passionate and totally motivated as I have been since completing the Staging Diva Program!"


One of the many home staging business resources available to Staging Diva graduates is the monthly live "Q&A" conference call with Debra Gould, The Staging Diva, called Staging Diva Dialog. These calls can save you lots of headaches, time and energy as you'll be learning from challenges faced by other new home stagers. They're also a great way to connect with your peers. Each conference call is recorded so if you can't attend live, you can catch up on the downloadable recording that is emailed to you the day after the live call.

As a Staging Diva Graduate, you will also be invited to join the Staging Diva Network, a helpful online community where you can turn for support in challenging times or to celebrate accomplishments. When you own a home-based business, you often experience feelings of isolation, and being part of a forum like this can be invaluable.

Staging Diva satisfaction guarantee
All Staging Diva Products carry a no risk money back guarantee.


An investment in the Staging Diva Home Staging Business Training Program is risk-free. If the contents don't meet your expectations, we'll give you your money back. It's simple.

About Debra Gould, The Staging Diva

Debra Gould, The Staging Diva
Internationally recognized
home staging expert,
Debra Gould

Internationally recognized home staging expert and President of Six Elements Inc., Debra Gould is the proud creator of the Staging Diva Home Staging Business Training Program.

Boulevard Magazine"As color conscious as Matisse," says Boulevard Magazine

(Cover Story)

Her home staging business, Six Elements Inc., was launched in the fall of 2002 after Debra bought, staged and sold 6 of her own homes in 4 cities, each time making a handsome profit.

She realized she had the ability to see the potential for greatness in a mediocre property and she loved doing it. It brought her back to her days as a child when, from the age of 6, she was constantly rearranging her bedroom and loved helping her mother match and coordinate colors.

Debra's marketing talents helped grow her home staging company very quickly and in Six Elements' early years she was featured in prominent publications like Woman's Day, Reader's Digest, The Wall Street Journal and made appearances on HGTV and other TV networks.

Inspiring others with new possibilities is a way of giving back

    Staging Diva Home Staging Training Program Testimonial    
Debbie McGennis-Howe
Debbie McGennis-Howe,
Set the Stage Interiors (FL)

"My passion is decorating and I have always wanted a career in the field. Unsure how to get started, I continually put my dream on hold. I researched several training companies very thoroughly. There was no question that The Staging Diva Business Training Program was the absolute best. Thanks for inspiring me to do what I have dreamed of for so many years!"


After over 20 years in a less creatively satisfying career, home staging expert Debra Gould figured out how to reinvent herself and earn great money decorating homes to sell.

During the first two years in her home staging business she received hundreds of requests from aspiring stagers who wanted to know how they could have a successful house staging business too. From that, the Staging Diva Program was born as a way to help others enjoy the same benefits Debra had found in this new career.

Debra believes that her mission is to not only redesign or stage interiors, but to design new possibilities for others as well.

Debra Gould finds inspiration in opening up dramatically new avenues in the lives of others. She launched The Staging Diva® Home Staging Business Training Program in late 2004 to empower others to begin living their dreams by starting their own home staging businesses.

Her passion for business and inspiring others is obvious to the students of the Staging Diva Training Program, which has been a huge hit. To date, Debra has personally trained more than 900 men and women from all over the US, Canada, Europe and as far away as Australia, New Zealand and South Africa to start and grow a successful home staging business.

Debra has been featured in HGTV, Life Channel, CBS NewsRadio, CNNMoney, Radio Colorado Network, CBC Television, CityTV, GlobalTV, CBC Radio,CTV, This Old House, The Wall Street Journal, Fort Wayne Journal Gazette, MoneySense, House and Home, Home & Decor, Centre of the City, USAA Magazine, FabJob Guide to Become a Home Stager, Home Style Magazine, The Globe & Mail, The National Post, The Toronto Star, and many others.

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